Retailers focusing on online shopping for Black Friday (includes video story)

The coronavirus pandemic is causing many big-box retailers to opt for a more online shopping experience this Black Friday. Stores such as Best Buy, Walmart and Target are making more web deals available. These chains follow the lead of Amazon and eBay, who have become dominant players in the market.

There’s been significant growth in online shopping in recent years. According to the National Retail Federation, online sales will increase between 20% and 30% this year, totaling $202.5 billion to $212.4 billion. This compares to $168.7 billion in 2019. Additionally, the federation estimates sales in November and December will increase from 3.6% to 5.2% over last year.

Retailers are nudging consumers to begin their holiday shopping earlier by offering deals throughout the season instead of turning Thanksgiving Day or Black Friday into the official kickoff date. 


Nora Ramirez is a Mexican-American communications major and hospitality minor at Florida International University. She is passionate about sports and current events and hopes to become a sports journalist.

Alain Olguin is pursuing a degree in broadcast media and a minor in social media and e-marketing. He was born and raised in Mexico and has a passion for writing.  He hopes one day to be a political leader and change the world.

Daniel Otero is a Broadcast Media major at Florida International University. He has an avid passion for sports and offers game predictions and sports analysis through a monthly paid subscription service. He looks to expand and grow his business after graduation.